sport

Controversy surrounding the new Atlanta Falcons logo

The Atlanta Falcons presented a new profile photo on social media last week representing a bird, logically linked to their name.

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Key facts

  • The Falcons – falcons in French – quite logically chose a bird as their new profile photo, which they presented last week on social networks.
  • The Atlanta Falcons presented a new profile photo on social media last week representing a bird, logically linked to their name.
  • Faced with this criticism, the new profile photo quickly disappeared and an American football helmet replaced the stripes in the background.

The Falcons – falcons in French – quite logically chose a bird as their new profile photo, which they presented last week on social networks.

The Atlanta Falcons presented a new profile photo on social media last week representing a bird, logically linked to their name.

Faced with this criticism, the new profile photo quickly disappeared and an American football helmet replaced the stripes in the background.

This controversy takes place in a context where the Atlanta Falcons have not only made the news in recent days for their sporting results.

Despite the seriousness of the comparisons, reactions to this affair tended to be clumsy according to the observations reported.

In reference to their 1966 jersey, the American football club chose as its new logo a black hawk with angular shapes, placed on vertical stripes in red, black and gold.

For Atlanta fans, the reference to the jersey from the 1966 season was obvious.

But once we hear the allusion to Nazi imagery, it’s true that it’s hard to see anything else when looking at the logo.

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